Starter Guide for Newbie Affiliate Marketers
How Do I Start Affiliate Marketing With No Experience?
Starting affiliate marketing without any prior experience can seem overwhelming at first, but thousands of people begin every year, and many go on to build full-time incomes. This section breaks down the exact steps you need to follow to begin confidently and avoid common beginner pitfalls.
Step 1: Understand the Affiliate Marketing Ecosystem
Before jumping in, it’s crucial to understand how the system works:
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You (the affiliate) promote a product or service through a unique tracking link.
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When someone clicks your link and makes a purchase (or performs another desired action), you earn a commission.
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The product owner handles the inventory, customer support, and delivery — your job is purely promotion.
There are typically three parties involved:
Role | Description |
---|---|
Merchant (Creator) | The person or company that owns the product |
Affiliate | You, the marketer promoting the product |
Consumer | The end user who buys the product via your link |
🧠 Tip: Think of affiliate marketing as digital word-of-mouth. Your goal is to help others discover useful products.
Step 2: Choose a Profitable & Passionate Niche
Your niche is your focus area — the topic or industry you’ll consistently create content about.
How to Pick the Right Niche:
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Interest & Knowledge: Start with what you already enjoy — it’s easier to stay motivated when you like the subject.
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Monetisation Potential: Research if there are products, services, or digital tools in that space with good affiliate programs.
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Search Demand: Use tools like Google Trends, Ubersuggest, or AnswerThePublic to see if people are actively searching for content in that niche.
💡 Examples of beginner-friendly niches:
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Personal finance (budgeting tools, credit cards, investment apps)
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Fitness (home workout gear, supplements)
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Education (online courses, language learning apps)
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Tech gadgets (smartphones, headphones)
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Parenting or baby care (products for new parents)
❗ Avoid niches you know nothing about unless you're willing to research heavily.
Step 3: Sign Up for Beginner-Friendly Affiliate Programs
Once your niche is defined, the next step is to join affiliate networks or individual programs.
Recommended Programs for Beginners:
Program | Description | Commission Rate |
---|---|---|
Amazon Associates | Promote anything on Amazon | 1%–10% |
ShareASale | Network with 1,000s of merchants | Varies |
ClickBank | Digital info products | Up to 75% |
CJ Affiliate | Big brands & retailers | Varies |
Impact Radius | Software & services | Often 10%–30% |
🧠 Tip: Read the program’s cookie policy. A 30-day cookie means you’ll earn a commission if someone buys anytime within 30 days of clicking your link.
Step 4: Build Your Platform
You need an online space where people will see your recommendations. This is your content engine.
Popular Platforms to Start With:
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📝 Blog/Website: Use WordPress.org to start a blog with your domain (e.g., bestgadgetstoday.com). It’s ideal for SEO.
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📹 YouTube Channel: Create video reviews and tutorials with affiliate links in your description.
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📱 Social Media (TikTok, Instagram): Great for visual niches like fashion, gadgets, and lifestyle.
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📧 Email Newsletter: Build an email list using free tools like Mailchimp and recommend products to subscribers.
You don’t need to use every platform. Choose one you’re most comfortable with and grow it before expanding.
💡 Want to start with zero upfront cost? Try Medium, Pinterest, or YouTube — all free to use and SEO-friendly.
Step 5: Create Value-Driven Content
Affiliate marketing doesn’t work by simply dropping links everywhere. You need to build trust and solve problems.
Content Ideas That Convert:
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“How to” Guides (e.g. How to Start a Podcast with Just Your Phone)
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Product Reviews (honest pros and cons)
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Tutorials (e.g. How to Use Canva for Social Media Design)
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Product Comparisons (e.g. Bluehost vs SiteGround: Which is Better?)
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Listicles (e.g. Top 10 Budget Smartphones Under $200)
🎯 SEO Tip: Use tools like Ubersuggest, Google Keyword Planner, or Ahrefs to find high-search, low-competition keywords related to your niche.
🧠 Remember: The more helpful your content is, the more likely people are to trust your recommendations.
Step 6: Optimise Your Links and Track Results
Use these practices to increase your chances of earning commissions:
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Add CTAs (calls-to-action): “Click here to check the latest price.”
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Use link cloaking tools: ThirstyAffiliates or Pretty Links make your URLs look cleaner.
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Track performance: Most affiliate dashboards show clicks, conversions, and commissions.
📈 Pro Tip: Use Google Analytics + UTM parameters to track which content drives the most affiliate clicks.
Final Beginner Advice
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Be patient. Most new affiliates don’t see results for the first few months.
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Stay consistent. One helpful article or video can keep earning for years.
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Avoid spammy tactics. Focus on value, not just pushing links.
Affiliate marketing is a marathon, not a sprint. But it’s one of the few business models where you can start from zero and build something scalable with almost no upfront costs.
How Can a Beginner Learn Affiliate Marketing?
Affiliate marketing isn’t something you need a degree to master. Most successful affiliates are self-taught — they learned through trial, free resources, and online communities. Whether you prefer reading, watching videos, or hands-on practice, this guide walks you through how to learn affiliate marketing from scratch.
Step 1: Learn the Basics of Digital Marketing First
Before diving straight into affiliate links, it helps to understand the broader landscape:
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What is traffic?
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What is SEO?
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What are conversion rates?
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What is content marketing?
These concepts are the foundation of any successful affiliate strategy.
📘 Suggested beginner resources:
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Google Digital Garage (Free digital marketing course)
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HubSpot Academy (Free inbound marketing training)
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Neil Patel’s blog (practical SEO and content tips)
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Moz Beginner’s Guide to SEO
🧠 Why this matters: You’ll have a big advantage if you understand how websites rank, how people make buying decisions, and how online platforms work.
Step 2: Follow Free Affiliate Marketing Courses (No Cost)
There are plenty of free and paid courses online. As a beginner, start with free content to build your confidence.
💡 Highly Recommended Free Courses:
Platform | Course Name | What You’ll Learn |
---|---|---|
Coursera | Affiliate Marketing Foundations | Basic concepts, link tracking, and program setup |
Skillshare | Affiliate Marketing for Beginners | Strategy-focused lessons |
YouTube | Channels like Franklin Hatchett, ODI Productions, or Adam Enfroy | Real-world case studies |
Udemy (free versions) | Varies — look for free/discounted ones | Platform-specific methods (Amazon, ClickBank) |
🎯 Tip: Take notes while learning and implement as you go — theory alone won’t help unless applied.
Step 3: Choose a Platform to Focus Your Learning
Don’t overwhelm yourself by trying everything at once. Instead, pick one of the following to master first:
1. Blogging & SEO
Perfect if you enjoy writing and want long-term passive income.
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Learn WordPress, basic HTML, and SEO.
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Create articles that rank in Google and include affiliate links.
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Tools to learn: RankMath/Yoast SEO, Ubersuggest, SEMrush.
2. YouTube
If you prefer visual content or talking, this is ideal.
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Review products, do tutorials, and link products in descriptions.
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Learn basic video editing and keyword targeting.
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Tools to learn: TubeBuddy, Canva, CapCut.
3. Social Media (Instagram, TikTok, Facebook)
Perfect for visually appealing niches (fashion, food, lifestyle).
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Create reels or posts that showcase products naturally.
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Learn trends, hashtags, and engagement tactics.
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Tools to learn: Later, Linktree, InShot.
📌 Focus on just one platform for your first 30–60 days to get real feedback and traction.
Step 4: Practice With Real Affiliate Programs
Start small. Sign up for easy-to-join affiliate programs so you can experiment with real links and dashboards.
✅ Beginner-Friendly Programs:
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Amazon Associates: Great for general products.
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Rakuten: Connects you with top retailers.
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Impact Radius: Offers both beginner and advanced options.
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Systeme.io: A great all-in-one tool for affiliate marketers, often free to promote.
Set up a simple workflow:
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Join → Get link → Add link to your content → Track results.
🧠 Pro Tip: You’ll learn more in 2 weeks of real practice than 2 months of just watching videos.
Step 5: Join Affiliate Marketing Communities
Surrounding yourself with others who are learning helps you stay motivated, get answers fast, and avoid beginner mistakes.
📣 Recommended Communities:
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Reddit: r/affiliatemarketing
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Facebook Groups: "Affiliate Marketing for Beginners", "ClickBank Success", etc.
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Indie Hackers (for more entrepreneurial-style affiliate marketers)
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Stack That Money Forum (advanced, but a goldmine for learning paid traffic)
Engage regularly — ask questions, share progress, and help others.
Step 6: Learn to Track and Improve
Understanding what works is just as important as the promotion itself.
🔍 Tools to Learn:
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Google Analytics: Know where your traffic is coming from.
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Google Search Console: Track your keyword rankings.
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Bitly or Pretty Links: Monitor link clicks and engagement.
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Affiliate dashboards: Most networks (like Amazon, Impact) have built-in analytics.
⏱ Don’t get lost in metrics as a beginner — just learn how to tell if your content is working and tweak one thing at a time.
Beginner Mistakes to Avoid
Even with the best resources, beginners often fall into these traps:
❌ Spamming affiliate links in comments or forums (can get you banned)❌ Copying others’ content instead of offering real value❌ Giving up too early — it can take 3–6 months to see consistent income❌ Ignoring the fine print in affiliate terms (some programs have strict rules)
🎯 Focus on building trust, not quick clicks. Sustainable affiliate marketing is all about audience value.
Final Thoughts: Learn by Doing
Affiliate marketing is best learned by doing. You don’t need everything to be perfect to start. Just take these steps:
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Pick a niche
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Join a program
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Create your first piece of content
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Promote your first affiliate link
Once you start, everything you learn will make more sense — and the results will follow.
Can You Make $100 a Day With Affiliate Marketing?
The short answer is: Yes, absolutely — but it won’t happen overnight. Making $100 a day with affiliate marketing is a very realistic and common milestone. However, it requires consistent effort, quality content, and a good strategy.
Let’s break down exactly what it takes to get there, including real math, platforms, timeframes, and beginner tips.
What Does $100/Day Mean?
Earning $100/day equals:
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$3,000/month
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$36,000/year
That amount can replace a part-time job, cover rent in many places, or reinvest into growing a full-time business.
Now let’s look at what kind of activity can realistically generate that income.
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Example: How to Earn $100/Day From Affiliate Links
There are different paths to this goal. Here's how the math works out across various commission structures:
Strategy | Example Product | Commission | Sales Needed/Day |
---|---|---|---|
Amazon Associates | $50 kitchen appliance | 4% | 50 × 4% = $2 → 50 sales/day needed |
ClickBank (digital course) | $97 course | 50% | 97 × 50% = $48.5 → 2 sales/day |
SaaS (Recurring software) | $30/month subscription | 30% | 30 × 30% = $9 → 12+ sales (recurring adds up) |
High-ticket affiliate (hosting) | $250 web hosting plan | $100 flat | 1 sale/day |
🧠 Pro Tip: Focus on products that pay either high commissions (30 %+) or offer recurring income. This compounds your earnings over time.
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Key Requirements to Reach $100/Day
Here are the core elements you’ll need:
1. A Targeted Niche With Buyer Intent
You need to target people who are already looking for a solution. Niches like:
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Health & fitness
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Finance/investing
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Online tools & software
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Tech gadgets
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Education/career
People searching “best budget laptops” or “how to lose belly fat” are ready to make decisions.
🧠 Use SEO tools like Ubersuggest, Ahrefs, or Google’s “People Also Ask” to find high-buying-intent keywords.
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2. A Traffic Source That Grows Over Time
Without traffic, even the best product won’t sell.
🛠️ Choose one (or two) traffic sources and master them:
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Blogging (organic Google traffic)
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YouTube (search and suggested)
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TikTok or Instagram (viral potential)
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Pinterest (underrated for evergreen content)
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Email marketing (your most loyal audience)
Even small traffic (e.g., 500 visitors/day) can bring $100+/day if it’s targeted and your funnel is optimised.
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3. Conversion-Focused Content
Create content that solves a problem and naturally recommends products. Examples:
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“Best Tools for Budgeting in 2025” → recommend apps with affiliate links
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“How I Lost 20lbs in 2 Months” → link to workout program, scale, supplement
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“How to Start a Blog and Make Money” → recommend hosting, themes, SEO tools
🎯 Key formula: Value first → Recommendation second → Clear call-to-action
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Realistic Timeframe to $100/Day
It varies by platform and effort. Here’s a general guideline:
Platform | Avg. Time to $100/day | Key Factors |
---|---|---|
Blog (SEO) | 6–12 months | Content quality, backlinks |
YouTube | 3–9 months | Consistency, thumbnails, CTAs |
TikTok/Instagram | 1–6 months | Engagement, viral content |
Email marketing | Depends on the list size | Typically after 500–1,000 subs |
Consistency is more important than speed. The first few months are the slowest, then it snowballs.
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Beginner-Friendly Tips to Accelerate Progress
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Start building an email list from Day 1 — use lead magnets (eBooks, checklists).
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Use affiliate products yourself so you can create honest reviews.
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Focus on 80/20: 20% of your content will drive 80% of your income — double down on what works.
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Don’t switch niches/platforms too soon. Stick to one system for at least 90 days.
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Real Examples: Beginners Who Hit $100/Day
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Sarah, a stay-at-home mom, made $100/day with Pinterest traffic linking to Amazon baby products.
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Dave, a college student, hit $100/day with ClickBank by promoting a keto diet course on YouTube.
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Emily used Medium and email marketing to reach $100/day in 4 months, promoting online writing tools.
These aren’t unicorn stories. They followed a proven structure: niche → traffic → valuable content → tested offers → consistent optimisation.
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Final Word: $100/Day Is Just the Beginning
Many affiliate marketers start out wanting $100/day, then go on to hit $200, $500, even $1,000 daily.
But the journey starts with clear expectations:
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It takes consistent content creation
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You must build trust with your audience
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Patience and testing are part of the process
Affiliate marketing is one of the few low-barrier online business models where $100/day is possible, even if you're starting from zero.
Does Affiliate Marketing Pay in Kenya?
Yes, affiliate marketing does pay in Kenya — and increasingly so. With a growing digital economy, expanding internet penetration, and increasing smartphone use, more Kenyans are entering the online income space. Affiliate marketing is one of the most accessible and sustainable methods.
Whether you're a student in Eldoret, a business owner in Nairobi, or a content creator in Mombasa, you can earn from affiliate marketing — provided you take the right steps and choose the right platforms.
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How Affiliate Marketing Works in Kenya
Affiliate marketing works in Kenya the same way it does globally:
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You join an affiliate program (international or local).
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You promote a product or service using a unique link.
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When someone clicks and makes a purchase, you earn a commission.
The key difference lies in:
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Payment methods (PayPal, Payoneer, mobile money)
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Platform support (some global programs don’t accept Kenyan applicants)
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Content localisation (understanding your audience)
Let’s address these differences and how to navigate them.
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Best Affiliate Programs That Pay Kenyans
There are both international and local affiliate programs available to Kenyans:
🌍 Global Programs:
Platform | Commission Type | Payment to Kenya |
---|---|---|
Amazon Associates | Up to 10% | Yes (via Payoneer or bank) |
ClickBank | 30–75% (digital) | Yes (direct deposit or Payoneer) |
ShareASale | Varies | Yes (PayPal, Payoneer) |
Impact Radius | Varies | Yes |
CJ Affiliate | Varies | Yes |
Fiverr Affiliates | Up to $150 per referral | Yes (via Payoneer or PayPal) |
🛒 Local Programs in Kenya:
Program | Products | Payment Method |
---|---|---|
Jumia Affiliate Program | Electronics, fashion, home goods | MPESA or bank transfer |
Kilimall Affiliates | General consumer goods | MPESA or bank transfer |
Betika Partners / Sports Betting | Gaming | Bank or MPESA |
Safaricom / Telco APIs | Data, bundles, services | MPESA (developer level) |
✅ Tip: Always check the payment threshold and method before committing to a program.
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How Do Kenyans Get Paid From Affiliate Marketing?
This is one of the biggest concerns, but there are multiple reliable payment options:
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MPESA (Local affiliate programs like Jumia or Kilimall)
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Payoneer (Highly recommended for international programs — works with Amazon, ClickBank, Fiverr, etc.)
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You can withdraw to your Kenyan bank or M-Pesa from Payoneer.
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PayPal (Still popular, works well with many platforms like CJ, ShareASale)
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Link PayPal to your Equity Bank, Cooperative Bank, or use PayPal-to-MPESA (via Thunes or TransferTo).
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Direct Bank Transfer (for higher volume affiliates)
💡 Pro Tip: Open both PayPal and Payoneer accounts early. Verify them to avoid payment issues later.
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Common Challenges in Kenya (And Solutions)
Affiliate marketing is growing in Kenya, but it comes with some challenges:
❌ Problem: Some programs reject African countries✅ Solution: Use global-friendly platforms like ClickBank, Digistore24, Systeme.io, and affiliate networks like Impact.
❌ Problem: Payment barriers (no Stripe or direct card payment)✅ Solution: Use Payoneer for receiving and connecting to your local bank or MPESA.
❌ Problem: Low local purchasing power✅ Solution: Target global audiences — U.S., Canada, Europe — where conversions and commissions are higher.
❌ Problem: Lack of digital skills✅ Solution: Enrol in free courses (Google Digital Skills for Africa, Coursera, YouTube).
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Best Platforms & Niches for Kenyan Affiliates
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Blogging (SEO Content for Global or Local Keywords)
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Example: “Best laptops under 50k KES” → Jumia affiliate link
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Example: “Top freelancing tools” → Fiverr, Grammarly, or Canva affiliate
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YouTube (Reviews & How-To Videos)
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Example: “How to register a Payoneer account in Kenya”
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Monetise with affiliate links in the description
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TikTok/Instagram (Fashion, travel, lifestyle)
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Use Linktree in your bio to share multiple affiliate links
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Facebook Groups (especially local ones with buying interest)
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Share helpful posts with links (never spam)
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Kenyan Affiliate Success Stories (Real Examples)
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Kelvin, a Nairobi-based student, earns over $400/month promoting hosting services through blogging.
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Joan, a beauty content creator, uses TikTok + Jumia to promote makeup products to her followers, earning 6-figure commissions annually.
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Dennis, a tech YouTuber, reviews smartphones and includes affiliate links for Jumia, Amazon, and Banggood.
These success stories show that affiliate marketing is not just theoretical — it’s already paying Kenyans across different niches.
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Final Advice for Kenyans Starting Out
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Learn content creation and digital marketing fundamentals.
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Pick one affiliate-friendly platform (like YouTube, TikTok, or a blog).
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Start with products/services you use or understand.
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Use free traffic sources — SEO, TikTok, Pinterest.
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Focus on value and trust, not just the sale.
💰 Affiliate marketing does pay in Kenya — and it can be life-changing when done right. It requires patience, consistency, and a willingness to learn, but the rewards are real and reachable.
How Many Days Will It Take to Learn Affiliate Marketing?
If you're brand new and starting from zero, you can learn the basics of affiliate marketing in as little as 7 to 14 days. However, it typically takes 1 to 3 months to implement effectively, and 6 to 12 months to start earning consistent income.
Think of affiliate marketing as a combination of multiple mini-skills:
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Market research
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Content creation
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Traffic generation (SEO, social media, YouTube, etc.)
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Copywriting
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Link tracking and analytics
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Conversion optimization
You don’t need to master all of these at once, but they form the backbone of long-term success.
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Learning Timeline Breakdown for Beginners
Here’s a breakdown of what a typical self-paced learning schedule might look like:
Days | Focus Area | Goals |
---|---|---|
Days 1–3 | Understanding Affiliate Marketing Fundamentals | Learn how it works, terminology, types of commissions, and business models. |
Days 4–7 | Picking a Niche + Finding Affiliate Programs | Choose a profitable topic + sign up for 1–2 programs like Amazon, Jumia, or ClickBank. |
Days 8–14 | Building a Platform (Blog, YouTube, TikTok) | Start your free blog (e.g., WordPress), YouTube channel, or TikTok account. |
Weeks 3–4 | Content Creation + Affiliate Links | Learn how to write reviews, how-tos, listicles, or film video tutorials with affiliate links. |
Month 2–3 | Traffic Generation (SEO, Pinterest, Social) | Optimise content, learn basic SEO or social posting schedules. Begin getting traffic. |
Month 3+ | Testing, Optimising, Building Email Lists | Learn email marketing, test link placements, track conversions, and scale what works. |
Note: If you dedicate more time per day, you can accelerate this. Some fast learners have earned their first commission in the first 30 days.
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Factors That Affect How Fast You Learn
1. 🧠 Your Current Skill LevelHave you ever written blog content, recorded videos, or used SEO tools before? If so, you’ll move faster.
2. ⌚ Time CommitmentSpending 1 hour/day will take longer than someone spending 4–5 hours daily.
3. 📚 Learning ResourcesQuality tutorials, courses, or mentors can fast-track your understanding.
4. ⚙️ Platform ChoiceIt’s faster to create a TikTok video than to rank a blog post in Google. Your learning curve depends on the platform.
5. 🎯 Focus and ConsistencyJumping between multiple niches or methods slows you down. Stick to one strategy for at least 60–90 days.
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Free & Paid Resources to Learn Faster
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Google Digital Garage: Basics of digital marketing (free)
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HubSpot Academy: Content and affiliate marketing modules (free)
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Coursera: Affiliate marketing courses (some free, some paid)
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YouTube: Channels like “Income School”, “Miles Beckler”, “ODi Productions”
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Books: “Affiliate Marketing for Dummies”, “SEO Made Simple”
Paid courses (optional but helpful):
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Authority Hacker
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Matt Diggity’s Affiliate Lab
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Project 24 (by Income School)
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Can You Make Money While Learning?
Yes — especially if you:
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Promote beginner-friendly offers (like Canva, Grammarly, or Fiverr)
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Create content around your learning journey (“What I learned in my first week of affiliate marketing”)
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Use platforms with fast organic reach (TikTok, YouTube Shorts)
Some beginners earn their first commissions within 3–6 weeks just by documenting their process and adding affiliate links.
🧠 Pro Tip: Don’t wait until you “know everything” — start applying what you learn from week one. Action leads to mastery.
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How to Know You’re “Ready”
You don’t need to be perfect. You’re ready to start when you:
✅ Understand what affiliate marketing is✅ Have chosen a niche and product to promote✅ Know your target audience✅ Are you ready to create helpful content✅ Know how to generate and insert affiliate links properly
The learning never stops, but that’s the beauty of it — you earn as you grow.
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⏳ Final Word: Learning Is a Process, Not a Deadline
Affiliate marketing isn’t a race — it’s a long-term business model. The learning curve is front-loaded, but within 30–90 days, you’ll be equipped to start seeing results if you take consistent action.
Instead of asking “How many days?”, try asking:
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“What’s one skill I can learn this week that brings me closer?”
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“How can I apply what I’m learning today?”
Small wins compound, and success follows action.
Which Platform Is Best for Affiliate Marketing?
There is no one-size-fits-all answer — the best affiliate marketing platform is the one that matches your content style and where your target audience spends time. That said, some platforms stand out for beginners and long-term scalability.
Here’s a comparison of top platforms and their pros, cons, and best use cases:
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1. Blogging (WordPress, Medium)
Best For: Long-term SEO traffic, detailed reviews, tutorials, niche websites
Blogging remains one of the most profitable platforms for affiliate marketing. A blog gives you full ownership, ranking potential, and the ability to build passive income through evergreen content.
✅ Pros:
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Highly scalable and passive (via SEO)
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Excellent for targeting buyer-intent keywords
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Can combine with email lists and lead magnets
❌ Cons:
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Takes time to rank in Google (1–6 months)
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Requires basic SEO knowledge and consistency
Best niches: Tech reviews, personal finance, health & fitness, travel, digital tools
Examples:
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Writing an article like “10 Best Laptops Under $500” with Amazon affiliate links
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A guide titled “How to Start a Blog in Kenya” with hosting affiliate links
Tools: WordPress, RankMath/Yoast SEO, Elementor, Google Search Console
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2. YouTube
Best For: Visual learners, product reviewers, educators, vloggers
YouTube is the second-largest search engine in the world. It’s excellent for product reviews, tutorials, and long-form storytelling. You can place affiliate links in your video descriptions.
✅ Pros:
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A free traffic source that grows over time
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Higher trust — viewers see your face and hear your voice
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Potential for monetisation via AdSense + affiliate links
❌ Cons:
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Requires video creation skills and time investment
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Competition can be high in broad niches
Best niches: Tech reviews, software, beauty, home gadgets, online education
Examples:
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“Fiverr Review for Freelancers in 2025” → Fiverr affiliate link
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“How I Built My Website with Bluehost” → Bluehost affiliate link
Tools: OBS Studio, Canva, TubeBuddy, VidIQ
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3. TikTok
Best For: Fast growth, younger audiences, entertainment and visual tutorials
TikTok has exploded as a platform for affiliate marketing, especially for digital products, fashion, beauty, and side hustle niches. One viral video can lead to thousands of link clicks.
✅ Pros:
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Massive organic reach potential
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Easy content creation using your phone
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Fast follower growth = more clicks
❌ Cons:
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Limited link options until you reach 1,000 followers
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Trends move quickly — requires consistency
Best niches: Beauty, fashion, make money online, fitness, digital tools
Examples:
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“Top 3 Chrome extensions that changed my life” → Gumroad, AI tools
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“Side hustles that pay via PayPal” → Affiliate links in bio
Tools: CapCut, Linktree, Beacons, TikTok Creator Tools
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4. Instagram
Best For: Visual products, fashion, lifestyle, fitness, personal brands
Instagram is ideal for building a personal brand and trust through Reels, Stories, and posts. You can use affiliate links in bios, Stories (with link stickers), or through DMs.
✅ Pros:
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Strong trust factor and community building
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Good for visually appealing products
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Stories and Reels get high engagement
❌ Cons:
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Link sharing is limited unless you use tools like Linktree
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Growth can be slower compared to TikTok
Best niches: Beauty, travel, fashion, wellness
Examples:
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Posting beauty tutorials with Amazon product links
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Fitness influencer promoting supplements with an affiliate code
Tools: Canva, Later, Linktree, Instagram Insights
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5. Facebook Groups & Pages
Best For: Community-driven marketing, niche topics, local offers
Facebook still has massive potential, especially in groups and niche communities where trust and discussions happen. You can share affiliate links in helpful posts, comments, or guides.
✅ Pros:
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High engagement in tight-knit communities
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Good for local or regional affiliate offers
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Ideal for discussion-led marketing
❌ Cons:
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Affiliate links can be flagged or blocked
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Requires trust-building, not direct selling
Best niches: Parenting, local deals, side hustles, real estate, gadgets
Example:
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“Top 5 laptops for students in Kenya — I found these on Jumia” → Affiliate link
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6. Email Marketing
Best For: Long-term monetisation, product launches, digital products
Email marketing is powerful once you build a list. It allows you to nurture leads, send exclusive offers, and drive repeat clicks. It complements blogs and YouTube channels perfectly.
✅ Pros:
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You own your audience — no algorithm dependence
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Can automate entire funnels
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High conversion rates when trust is built
❌ Cons:
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Requires building a list (using lead magnets, content)
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Not effective if emails lack value
Best tools: ConvertKit, Systeme.io (free), MailerLite, GetResponse
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🎯 Quick Comparison Table:
Platform | Speed to Monetise | Long-Term Potential | Difficulty |
---|---|---|---|
TikTok | Fast | Medium | Easy |
YouTube | Medium | High | Medium |
Blogging | Slow | Very High | Hard |
Medium | Medium | Medium | |
Medium | Medium | Medium | |
Email List | Slow | Very High | Hard |
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🧠 Which Platform Should You Start With?
Choose based on your strengths:
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If you love writing, → Start a blog
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If you’re comfortable on camera, → YouTube or TikTok
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If you’re social and visual → Instagram
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If you want fast traction → TikTok + Linktree
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If you want full control and passive income, → Blogging + Email marketing
Which Affiliate Program Pays the Most?
One of the top questions beginners ask is: “Where can I earn the highest commissions?” The truth is that affiliate programs vary widely — some pay low percentages but sell high-ticket products, others pay high percentages on lower-priced products. Choosing the right program depends on your niche, audience, and long-term goals.
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Understanding Affiliate Commission Structures
Affiliate commissions usually come in these types:
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Percentage of sale: Common in retail, digital products (e.g., 5% to 50%)
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Flat rate per sale: Fixed dollar amount per conversion (e.g., $50 per signup)
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Recurring commissions: Monthly or annual payouts for subscription services
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Tiered commissions: Higher payouts after hitting sales milestones
Higher payouts often come with higher risk or require more effort to convert.
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Top Affiliate Programs With Highest Paying Commissions
Here are some of the highest-paying and popular affiliate programs across different industries:
1. Software & SaaS Affiliate Programs
These usually offer recurring commissions and can be very lucrative long term.
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ClickFunnels — Up to 40% recurring commissions, with high-ticket upsells
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HubSpot — Up to $1,000 per sale on enterprise plans
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ConvertKit — 30% recurring commissions on email marketing subscriptions
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SEMrush — 40% recurring on SEO tools
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Kinsta (Web hosting) — Up to $500 per referral + 10% monthly recurring
Why they pay well: SaaS companies value lifetime customers, so they reward affiliates who bring long-term users.
2. High-Ticket Physical Products & Services
These programs pay higher flat fees or percentages on expensive items.
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Bluehost (Web hosting) — $65+ per referral (one-time)
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Shopify — $58 average per user + possible higher tiers
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Jumia Affiliate Program (Kenya & Africa) — Variable rates, up to 10% on categories like electronics and fashion
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Amazon Associates — 1% to 10% commission (category dependent), but with huge product variety
Why they pay well: High-ticket sales mean larger payouts even with smaller percentages.
3. Financial & Investment Affiliate Programs
These often pay very well, but with stricter regulations and tougher audiences.
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eToro — Up to $200 per referred trader
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Coinbase — $10+ per signup, plus potential revenue share
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Personal Capital — $100+ per qualified lead
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Credit card affiliate programs — Varies widely, sometimes $50+ per approval
Why they pay well: Finance companies compete for customers who generate long-term revenue.
4. Online Education & Courses
Digital courses, memberships, and coaching programs have attractive payouts.
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Udemy — 15% to 50% commissions
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Teachable — 30% recurring commissions
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Coursera — Up to 45% commission
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Skillshare — $10 per new trial signup
Why they pay well: High demand for online learning boosts affiliate conversions.
What About Affiliate Programs in Kenya?
Affiliate marketing is growing in Kenya with popular programs like:
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Jumia Affiliate Program — Huge market with up to 10% commission in some categories
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Kilimal Affiliate — Similar to Jumia, offers variable commissions
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Travelstart Kenya — Pay per booking commissions
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Betika Affiliate Program — Sports betting commissions on referrals
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Local digital services — Some web hosting and training platforms offer affiliate programs tailored for the Kenyan market
Most Kenyan affiliate programs pay competitive commissions, but smaller than global SaaS or finance programs. However, localised offers often convert better due to relevance.
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How to Pick a High-Paying Affiliate Program That’s Right for You
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Match your niche: A high commission means nothing if the product doesn’t fit your audience.
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Consider the product price: Higher-priced products mean higher payouts, but can be harder to sell.
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Look for recurring commissions: Programs that pay monthly for subscriptions create passive income streams.
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Evaluate the conversion rate: Sometimes, lower commissions on high-converting products pay better overall.
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Check the reputation: Partner with trustworthy companies to build long-term credibility.
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Examples of High-Paying Programs for Beginners
Program | Commission Type | Average Payout | Recommended For |
---|---|---|---|
ClickFunnels | Recurring % | 20–40% monthly | SaaS, marketing tools |
Bluehost | Flat fee | $65+ per signup | Hosting, tech niche |
Jumia | % of sales | Up to 10% | General e-commerce in Kenya |
eToro | Flat fee | Up to $200 per trader | Finance, investments |
Udemy | % of sales | 15–50% | Online education |
Final Thoughts on Choosing the Best Paying Program
Don’t chase the highest commission blindly — focus on:
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Audience fit
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Product quality
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Long-term partnership potential
Affiliate marketing success comes from trust and relevance, not just commission size.
How to Generate an Affiliate Link?
Affiliate links are the backbone of affiliate marketing. They are unique URLs that track referrals from you to the merchant, ensuring you get credited for sales or leads. Generating these links correctly is essential for your affiliate marketing success.
What Is an Affiliate Link?
An affiliate link is a special URL that contains your unique affiliate ID or username. When someone clicks your affiliate link and completes a desired action (like making a purchase or signing up), the merchant’s system tracks it and rewards you a commission.
Example affiliate link format:
https://www.example.com/product?aff_id=12345
Or with URL parameters like:
https://www.example.com/product?ref=yourusername
Steps to Generate an Affiliate Link
1. Join an Affiliate Program
You must first sign up for an affiliate program. After approval, you get access to an affiliate dashboard or portal.
Popular affiliate networks include:
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Amazon Associates
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Jumia Affiliate Program
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ClickBank
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ShareASale
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Commission Junction (CJ)
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Local Kenyan programs like Kilimal, Travelstart, and Betika
2. Log in to the Affiliate Dashboard
Once accepted, log in to your affiliate account dashboard. This is where you manage your affiliate campaigns, access creatives, and generate affiliate links.
3. Find the Product or Service to Promote
Browse or search for the product, category, or service you want to promote within the dashboard.
Most platforms provide:
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Search bars
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Product catalogs
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Link generators
4. Use the Link Generator Tool
Select the product and use the link generator to create your unique affiliate URL.
You can often:
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Generate a direct product link
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Create deep links to specific pages (blog posts, landing pages)
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Shorten links for easier sharing
5. Customise Your Affiliate Link (Optional)
Many affiliate platforms allow you to customise or shorten your links for branding or readability. For example, Amazon’s OneLink or Bitly link shorteners can be used.
6. Test Your Affiliate Link
Always test the link by clicking it yourself to confirm it redirects correctly and contains your affiliate ID.
Tips for Effective Affiliate Links
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Use tracking parameters: Many platforms let you add tags or sub-IDs to track which campaigns or sources generate sales.
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Disclose affiliate links: For transparency and compliance with laws, always disclose affiliate links to your audience.
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Use link cloaking: Tools like Pretty Links or ThirstyAffiliates help cloak ugly URLs into clean, branded links on your domain.
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Avoid broken links: Periodically check your affiliate links to ensure they are still active and working.
Generating Affiliate Links on Popular Platforms
Amazon Associates
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Log in to Amazon Associates.
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Use the “Product Linking” tab and select “Product Links.”
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Search for the product.
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Click “Get Link” next to your desired product.
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Customise the link format (text, image, or text + image).
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Copy the generated affiliate link.
Jumia Affiliate Program
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Log in to the Jumia affiliate dashboard.
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Search or browse products.
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Click “Get Link” on the product page.
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Copy the generated affiliate URL.
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Optionally shorten or cloak the link.
Affiliate Link Best Practices
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Place affiliate links contextually within valuable content (reviews, tutorials).
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Don’t spam affiliate links; focus on helpful recommendations.
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Combine links with calls to action (CTAs) to improve click-through rates.
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Monitor link performance via your affiliate dashboard reports.
Summary: How to Generate an Affiliate Link in 3 Simple Steps
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Join an affiliate program and log in.
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Find the product/service to promote.
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Use the platform’s link generator tool to create your unique affiliate URL.
Generating your affiliate links properly is the first step toward earning commissions. With these links ready, you can now share them across blogs, social media, videos, or emails to start driving sales.
Can I Start Affiliate Marketing for Free?
Starting affiliate marketing without any upfront investment is not only possible, but many beginners do exactly that. However, understanding what “free” really means and the strategies to leverage no-cost resources is essential to get started effectively.
Is It Possible to Start Affiliate Marketing for Free?
Yes! Affiliate marketing itself requires no product creation or inventory, so you don’t need to invest in manufacturing or stock. Many affiliate programs are free to join, so you can get your unique affiliate links at zero cost.
The main investment needed is usually time and effort rather than money.
Ways to Start Affiliate Marketing for Free
1. Use Free Blogging Platforms
If you want to blog, you can start on free platforms such as:
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WordPress.com (free tier)
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Blogger.com by Google
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Medium.com
These platforms let you publish content without paying for hosting or domains. You can embed your affiliate links directly in posts.
⚠️ Note: Free platforms may limit monetisation options or restrict link types, so check their terms.
2. Leverage Social Media
Social media platforms like:
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Facebook
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Instagram
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TikTok
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Twitter
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LinkedIn
are free to join and use. You can promote affiliate products by creating engaging posts, videos, or stories and placing affiliate links in your bio, posts, or swipe-up features (where available).
3. Start a YouTube Channel
Creating video content on YouTube is free and a powerful way to reach audiences. You can include affiliate links in your video descriptions.
4. Use Free Email Marketing Tools
Some email marketing platforms offer free plans with limits, such as:
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MailerLite (up to 1,000 subscribers)
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Sendinblue (up to 300 emails per day)
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ConvertKit (free plan with limited features)
Building an email list can help you promote affiliate offers repeatedly.
5. Join Free Affiliate Programs
Most reputable affiliate programs do not charge you to join. Examples:
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Amazon Associates
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Jumia Affiliate Program
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ShareASale
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ClickBank
Just sign up, get approved, and start promoting.
What Are the Hidden Costs?
While starting can be free, consider these potential costs if you want to scale:
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Domain name and hosting: For a professional blog or website ($10-15/year for domains, $3-10/month for hosting)
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Email marketing upgrades: To handle bigger lists
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Content creation tools: Design software, video editing tools, etc.
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Paid ads: Facebook Ads, Google Ads to accelerate traffic (optional)
You can avoid these early on, but reinvesting in your business usually pays off later.
Tips to Succeed Starting Affiliate Marketing for Free
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Focus on creating high-quality, helpful content that naturally incorporates affiliate links.
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Build trust with your audience before pushing offers.
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Learn SEO basics to get organic search traffic without paid ads.
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Leverage viral content formats like TikTok or YouTube shorts for free exposure.
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Engage with communities in your niche (forums, Facebook groups) and share affiliate links only when appropriate.
Final Thoughts: Free vs. Paid Affiliate Marketing
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Starting for free is a smart way to test the waters and learn the ropes without financial risk.
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Scaling up usually requires some investment in domains, tools, or advertising to speed up results.
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Success depends on effort, consistency, and value, not just your budget.
How Many Days Will It Take to Learn Affiliate Marketing?
Learning affiliate marketing is a journey that varies depending on your background, dedication, and learning resources. While some basics can be grasped quickly, mastering the art of driving consistent commissions takes time and practice.
Understanding the Learning Curve
Affiliate marketing involves several skill areas, including:
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Understanding affiliate programs and how commissions work
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Content creation (blogs, videos, social media posts)
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Search engine optimisation (SEO) for organic traffic
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Paid advertising (optional)
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Email marketing
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Analytics and tracking performance
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Audience engagement and trust-building
Each skill requires time to learn and apply effectively.
Rough Timelines to Learn Affiliate Marketing
Stage | Estimated Timeframe | Description |
---|---|---|
Basic understanding | 1 to 2 weeks | Learning what affiliate marketing is, joining programs, generating links |
Content creation basics | 2 to 4 weeks | Writing blog posts, making videos, or social posts |
Traffic generation basics | 1 to 2 months | Learning SEO fundamentals, social media growth |
Initial monetization | 2 to 3 months | Getting first sales or leads through affiliate links |
Intermediate skills | 3 to 6 months | Optimising content, split testing, email marketing, and paid ads |
Advanced mastery | 6 months to 1+ year | Scaling income, creating funnels, and multiple income streams |
Factors Affecting Your Learning Speed
1. Previous Experience
If you have a background in digital marketing, writing, or sales, you can learn faster.
2. Time Dedicated Per Day
Spending more hours daily learning and implementing accelerates progress.
3. Quality of Learning Resources
Using up-to-date tutorials, courses, and mentors helps avoid costly mistakes.
4. Niche Complexity
Highly competitive or technical niches may require more time to rank and convert.
5. Trial and Error
Affiliate marketing is partly experimental. Learning from failures is key.
Tips to Learn Affiliate Marketing Faster
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Set realistic goals: Break learning into manageable milestones.
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Apply as you learn: Build your blog, create videos, or post while studying.
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Use reputable courses and guides: Invest in quality education if possible.
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Join affiliate marketing communities: Learn from others’ experiences and get feedback.
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Track and analyse your results: Use affiliate dashboards and Google Analytics.
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Be patient and consistent: Success rarely happens overnight.
Example 30-Day Learning Plan for Beginners
Week | Focus Areas | Activities |
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1 | Understand affiliate marketing basics | Join programs, create affiliate accounts |
2 | Content creation and SEO fundamentals | Write blog posts, learn keyword research |
3 | Traffic generation & promotion strategies | Share on social media, engage in niche forums |
4 | Monetisation and optimisation | Add affiliate links, analyse clicks, and refine content |
Final Thoughts
You can start affiliate marketing immediately after signing up with programs, but earning a consistent income is a skill developed over months. The key is persistence, continuous learning, and adapting your strategies.
Remember, everyone’s journey is unique. Some make their first sale in days, others take months. Stay focused and enjoy the learning process.
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